But the post was called "Free Tickets" for a reason and I promise you it wasn't to bait you into reading a blogpost that was no longer of any use to you. It's not as if I get any benefit from clicks after all. I titled it "free tickets" because, um, well, because the post was about free tickets and it did offer advice on how to get some.
It's not as if it's the first time I've blogged about the mailing list: In September last year, I wrote explaining that series 4 & 5 had been commissioned and that my mailing list would - as usual - get first dibs on tickets. And I'd done much the same in advance of series 3 too.
Of course I have no expectation that anyone slavishly follows everything I ever post. I will have tweeted links to those posts at the time and they will have automatically become facebook statuses and so on... and you might or might not have caught them. But isn't that really the point? That's why a mailing list is useful. It means that information is sent to you when it's relevant rather than if-you-happen-to-catch-it. Being on someone's mailing list isn't about following them more closely... it's about not having to make an effort and still finding out about stuff. That's better. Isn't it?
It is if you're the kind of person that's disappointed about not getting tickets for series 4. You can look on that last post as disappointing news about the tickets for series 4 if you like... but I prefer to think of it as helpful advice for people hoping to get tickets for series 5.
I pay to run the mailing list and I had no idea that I was approaching an upper limit for my rate. I had no idea because, based on previous experience, I wasn't.
The numbers tend to creep up at a gentle pace with little blips every now and then as and when I blog something reminding people it exists.
What doesn't normally happen is having a few thousand people sign up in the space of two or three hours. Which is what happened yesterday. It caught me on the hop.
As soon as I realised I paid to expand the service... so you shouldn't have a problem signing up now.
I mean, only if you want to, obviously...